How to do Matched Betting

How to do Matched Betting Risk-Free Bets

What is Matched Betting?

Matched Betting is a low risk method of making a guaranteed profit from the free bets and bonuses offered by many online bookmakers. The strategy has been around for many years now but it is still going strong with new bookies opening all the time. It is a very competitive market so they often come up with various incentives to make their site more appealing and attract new customers.

It may sound too good to be true, but it is completely legit and an easy way to make some extra cash.

How does it work?

The process involves placing back bets at the bookies and lay bets at a betting exchange such as Betfair or Smarkets. In a nutshell, a back bet is where you are betting on something to happen and a lay bet is where you are betting against it happening.

So let’s say for example, a bookie has a sign up bonus offer – “Bet £25, get a £25 free bet!”

After signing up with the bookie and depositing £25, you would then need to place a qualifying bet and lay bet on the same selection, to make sure you lose very little or nothing regardless of the result.

For example, you’ve placed your back bet on West Brom and also a lay bet on West Brom at the exchange, so whether they win or lose the match doesn’t matter. You will usually be left with a small qualifying loss after taking the exchange commission into account.

Once your £25 free bet is credited, you repeat the process of backing and laying except this time you will be extracting your guaranteed profit. You can usually lock in approximately 80% of the value of the free bet each time, depending whether the free bet is stake returned or not and after subtracting your qualifying loss.

For a £25 free bet offer, that works out as around £20 risk free profit each time. Some bookies offer larger bonuses of £100+, so these profits can quickly mount up.


• Low risk
• Only a small outlay/starting bank required to get started
• Tax free earnings
• Free money!


• If you are completely new to betting it may take a little longer to get your head around, but it is worth it for the free money!
• Bookies may limit you to small stakes or close your account down
• If you live outside UK/IRE you may be unable to bet at some bookies, or be ineligible for free bets

How much can you make from Matched Betting?

There are literally hundreds of these free bet offers around, so the more time you are willing to put in, the more money you can make. Once you have exhausted all the sign up bonuses, there are often reload bonuses where the bookie will offer you yet another free bet. This is quite common if your back bet lost the first time around – the bookies want you to get back on the horse (so to speak) and deposit more money.

It is not uncommon for people to make £1000+ a month taking advantage of these bonus offers.

You may be wondering, if it is that easy, why isn’t everyone doing it? Well there are a lot of people that shy away from betting, unless it is a 50p each way on the Grand National. Also some people may take one look and think “Sounds too complicated to me!”. But those who have taken that initial big step and took the time to learn how it all works have not looked back.

However, we know of a really easy way to kickstart you into matched betting…

Bonus Bagging

Bonus Bagging does all the hard work for you. This service is designed to get through most of the main bookie sign up bonuses on offer with much less effort. Every back and lay bet that you need to place is explained in simple terms and sent directly to your email address. If you follow the advice in the emails, you WILL make a guaranteed profit.

We recently completed a trial of Bonus Bagging where we made £341.41 from just 16 bookie bonuses. Read our full review here.

Once you have worked your way through the welcome and reload promotions, there are other branches of Matched Betting to get involved with.

Check out some of the other Matched Betting services that we rated highly in our reviews:


Whether you are a student looking to make some extra cash, or you work full time and want to supplement your income, or perhaps you are a stay at home parent – matched betting is suitable for people from all walks of life. As long as you are willing to put a little time into learning the ins and outs, it’s a surefire way to pocket yourself some easy money.

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